Omnipresence of Advertising : 27 - Joanna Iwanowska - Books - Peter Lang AG - 9783631905838 - September 30, 2024
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Joanna Iwanowska
Omnipresence of Advertising : 27 New ed edition

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Nowadays advertising seems to be ubiquitous. We notice it everywhere, and we seem to intuitively grasp its pervasive nature. But is it possible to define it? This book is a pioneering attempt to offer a definition of the omnipresence of advertising.

It is also an ethics-focused critique of this phenomenon through the lens of relational autonomy. As relational beings, we need trustworthy others to support us in being ourselves and being autonomous. However, according to the argument of this book, the omnipresence of advertising leads to the erosion of trust necessary for such interpersonal support.

Moreover, it hinders the development of critical reasoning and turns us into captive audiences, all of which undermines our autonomy competency. Is there still a way to enjoy ad-freedom?

Media Books     Hardcover Book   (Book with hard spine and cover)
Released September 30, 2024
ISBN13 9783631905838
Publishers Peter Lang AG
Pages 204
Dimensions 150 × 220 × 20 mm   ·   339 g
Language German  

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See all of Joanna Iwanowska ( e.g. Hardcover Book )