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Dynamische Marketingfahigkeit; Eine deduktiv-nomologische Modellierung der dynamischen Marktbearbeitung am Beispiel des Electronic Commerce der deutschen Bau- und Heimwerkermarktbranche - Strategisches Marketingmanagement Philipp Hoog
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Dynamische Marketingfahigkeit; Eine deduktiv-nomologische Modellierung der dynamischen Marktbearbeitung am Beispiel des Electronic Commerce der deutschen Bau- und Heimwerkermarktbranche - Strategisches Marketingmanagement
Philipp Hoog
360 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | December 23, 2021 |
| ISBN13 | 9783631851517 |
| Publishers | Peter Lang AG |
| Pages | 326 |
| Dimensions | 148 × 210 × 21 mm · 581 g |
| Language | German |
| Editor | Mattmuller, Roland |
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