The Role of Franchising on Industry Evolution: Assessing the Emergence of Franchising and its Impact on Structural Change - Rosalind Beere - Books - Springer International Publishing AG - 9783319840772 - June 22, 2018
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The Role of Franchising on Industry Evolution: Assessing the Emergence of Franchising and its Impact on Structural Change Softcover reprint of the original 1st ed. 2017 edition

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The role of franchising on industry evolution is explored in this book both in terms of the emergence of franchising and its impact on industry structure. the emergence or franchising and the contextual drivers prompting its adoption, and the impact of franchising on industry-level structural changes.


224 pages, 1 Illustrations, color; XIV, 224 p. 1 illus. in color.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 22, 2018
ISBN13 9783319840772
Publishers Springer International Publishing AG
Pages 224
Dimensions 150 × 220 × 10 mm   ·   290 g
Language German  

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