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Marketing Brands in Africa: Perspectives on the Evolution of Branding in an Emerging Market - Palgrave Studies of Marketing in Emerging Economies 2021 edition
Marketing Brands in Africa: Perspectives on the Evolution of Branding in an Emerging Market - Palgrave Studies of Marketing in Emerging Economies
272 pages, 5 Illustrations, color; 1 Illustrations, black and white; XV, 272 p. 6 illus., 5 illus. i
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | September 13, 2022 |
| ISBN13 | 9783030772062 |
| Publishers | Springer Nature Switzerland AG |
| Pages | 272 |
| Dimensions | 150 × 220 × 10 mm · 379 g |
| Language | German |
| Editor | Appau, Samuelson |