Franchisees as Consumers: Benchmarks, Perspectives and Consequences - Jenny Buchan - Books - Springer-Verlag New York Inc. - 9781489993106 - December 13, 2014
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Jenny Buchan
Franchisees as Consumers: Benchmarks, Perspectives and Consequences 2013 edition

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Franchising is an increasingly important global business model, but how well protected are franchisees -the people who operate and make any franchise system really work?

198 pages, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 13, 2014
ISBN13 9781489993106
Publishers Springer-Verlag New York Inc.
Pages 198
Dimensions 155 × 235 × 11 mm   ·   299 g
Language English  

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