Franchisees as Consumers: Benchmarks, Perspectives and Consequences - Jenny Buchan - Books - Springer-Verlag New York Inc. - 9781461456131 - November 7, 2012
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Franchisees as Consumers: Benchmarks, Perspectives and Consequences 2013 edition

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Franchising is an increasingly important global business model, but how well protected are franchisees -the people who operate and make any franchise system really work?


300 pages, 19 black & white illustrations, 1 colour illustrations, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 7, 2012
ISBN13 9781461456131
Publishers Springer-Verlag New York Inc.
Pages 198
Dimensions 155 × 235 × 18 mm   ·   430 g
Language English  

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