Branding Masculinity: Tracing the Cultural Foundations of Brand Meaning - Routledge Interpretive Marketing Research - Hirschman, Elizabeth (Rutgers University, USA) - Books - Taylor & Francis Ltd - 9781138933392 - February 1, 2016
In case cover and title do not match, the title is correct

Hirschman, Elizabeth (Rutgers University, USA)
Branding Masculinity: Tracing the Cultural Foundations of Brand Meaning - Routledge Interpretive Marketing Research 1st edition

Price
$ 99.99
excl. VAT

Ordered from remote warehouse

Expected to be ready for shipping Jul 8 - 20

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Not rated yet

Also available as:

Branding Masculinity is the first research book to delve into the cultural origins of masculinity in America. By asking men what they consider to be masculine beliefs, attitudes, behaviours, and possessions, the research identifies how contemporary American men form their sense of being manly.

108 pages, 40 black & white illustrations, 10 black & white tables, 40 black & white halftones

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 1, 2016
ISBN13 9781138933392
Publishers Taylor & Francis Ltd
Pages 108
Dimensions 152 × 229 × 25 mm   ·   294 g
Language English  

Mere med samme udgiver

See all of Hirschman, Elizabeth (Rutgers University, USA) ( e.g. Paperback Book and Hardcover Book )