Public Relations As Relationship Management: A Relational Approach To the Study and Practice of Public Relations - Routledge Communication Series - Eyun-jung Ki - Books - Taylor & Francis Ltd - 9781138853829 - April 21, 2015
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Eyun-jung Ki
Public Relations As Relationship Management: A Relational Approach To the Study and Practice of Public Relations - Routledge Communication Series 2nd edition

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Public Relations As Relationship Management takes an advanced look at organization-public relationships and the strategies that can be used to cultivate and maintain them.

394 pages, 17 black & white tables

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 21, 2015
ISBN13 9781138853829
Publishers Taylor & Francis Ltd
Genre Interdisciplinary Studies > Communication Studies
Pages 362
Dimensions 151 × 226 × 22 mm   ·   556 g
Language English  
Editor Ki, Eyun-Jung (The University of Alabama, USA)
Editor Kim, Jeong-Nam (Purdue University, USA)
Editor Ledingham, John A.

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