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Public Relations As Relationship Management: A Relational Approach To the Study and Practice of Public Relations - Routledge Communication Series Eyun-jung Ki 2nd edition
Public Relations As Relationship Management: A Relational Approach To the Study and Practice of Public Relations - Routledge Communication Series
Eyun-jung Ki
Public Relations As Relationship Management takes an advanced look at organization-public relationships and the strategies that can be used to cultivate and maintain them.
394 pages, 17 black & white tables
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | May 1, 2015 |
| ISBN13 | 9781138853805 |
| Publishers | Taylor & Francis Ltd |
| Genre | Interdisciplinary Studies > Communication Studies |
| Pages | 362 |
| Dimensions | 152 × 229 × 25 mm · 657 g |
| Language | English |
| Editor | Ki, Eyun-Jung (The University of Alabama, USA) |
| Editor | Kim, Jeong-Nam (Purdue University, USA) |
| Editor | Ledingham, John A. |