Global Issues in Pharmaceutical Marketing - Prevel Katsanis, Lea (Concordia University, Canada) - Books - Taylor & Francis Ltd - 9780415895323 - July 24, 2015
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Prevel Katsanis, Lea (Concordia University, Canada)
Global Issues in Pharmaceutical Marketing 1st edition

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This book presents a research-based and practical perspective on the issues which face the pharmaceutical marketing industry. With a balanced, analytical view and a global perspective, it offers a thorough treatment on how to tackle critical issues.

192 pages, 16 black & white tables

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 24, 2015
ISBN13 9780415895323
Publishers Taylor & Francis Ltd
Pages 192
Dimensions 206 × 255 × 22 mm   ·   430 g
Language English  

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