The Global Football Industry: Marketing Perspectives - World Association for Sport Management Series - - Books - Taylor & Francis Ltd - 9780367894122 - November 28, 2019
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The Global Football Industry: Marketing Perspectives - World Association for Sport Management Series 1st edition

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With contributions from Europe, Asia and the Americas, this book brings together leading international researchers to survey the current state of the global football industry, exploring contemporary issues in the marketing of football around the world.

352 pages, 24 Line drawings, black and white; 3 Halftones, black and white; 47 Tables, black and whi

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 28, 2019
ISBN13 9780367894122
Publishers Taylor & Francis Ltd
Pages 352
Dimensions 150 × 210 × 22 mm   ·   522 g
Language English  
Editor Pitts, Brenda G. (Georgia State University, USA)
Editor Zhang, James J. (University of Georgia, USA)

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