Pop-Up Retail: The Evolution, Application and Future of Ephemeral Stores - Routledge Focus on Business and Management - Ghalia Boustani - Books - Taylor & Francis Ltd - 9780367628529 - May 14, 2021
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Ghalia Boustani
Pop-Up Retail: The Evolution, Application and Future of Ephemeral Stores - Routledge Focus on Business and Management 1st edition

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This book clarifies, consolidates and creates a clear understanding about the topic of ephemeral retailing that will inform future research and activity, and is essential for academics, students and retail professionals with an interest in relevant fields such as retail marketing and management, brand management and distribution.

134 pages, 6 Line drawings, black and white; 6 Tables, black and white; 6 Illustrations, black and w

Media Books     Hardcover Book   (Book with hard spine and cover)
Released May 14, 2021
ISBN13 9780367628529
Publishers Taylor & Francis Ltd
Pages 134
Dimensions 222 × 145 × 16 mm   ·   317 g
Language English  

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