Strategic and Innovative Pricing: Price Models for a Digital Economy - Routledge Research in Strategic Management - Coster, Mathias (Uppsala University, Sweden) - Books - Taylor & Francis Ltd - 9780367500214 - April 29, 2022
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Coster, Mathias (Uppsala University, Sweden)
Strategic and Innovative Pricing: Price Models for a Digital Economy - Routledge Research in Strategic Management

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This book provides a concrete guide on how to execute strategic pricing to excel financially in an increasingly dynamic and digitised business environment, while developing and deepening relations with contract partners.

182 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 29, 2022
ISBN13 9780367500214
Publishers Taylor & Francis Ltd
Pages 182
Dimensions 150 × 220 × 10 mm   ·   235 g
Language English  

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