Contemporary Business Research in the Islamic World: Proceedings of the 14th Global Islamic Marketing Conference, September 2023 - Springer Proceedings in Business and Economics - - Books - Springer Verlag, Singapore - 9789819753994 - September 23, 2024
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Contemporary Business Research in the Islamic World: Proceedings of the 14th Global Islamic Marketing Conference, September 2023 - Springer Proceedings in Business and Economics 2024 edition

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This proceedings volume presents a cutting-edge exploration of Islamic marketing, delving into the details of Muslim consumer behavior and Halal business practices, while offering invaluable strategies for navigating the dynamic world of commerce in Islam-oriented regions.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released September 23, 2024
ISBN13 9789819753994
Publishers Springer Verlag, Singapore
Pages 421
Dimensions 150 × 220 × 20 mm   ·   775 g
Editor Al Serhan, Baker
Editor Bayirli, Mehmet
Editor Fraedrich, John
Editor Khoshtaria, Tornike
Editor Pirtskalava, Marina
Editor Terzi, Hasan

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