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Marketing to the Base of the Pyramid: Towards a Sustainable Business Future
Marketing to the Base of the Pyramid: Towards a Sustainable Business Future
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | August 12, 2025 |
| ISBN13 | 9789819671045 |
| Publishers | Springer Nature Switzerland AG |
| Pages | 187 |
| Dimensions | 150 × 220 × 20 mm · 471 g |
| Editor | Singh, Ramendra |
| Editor | Wani, Tahir Ahmad |