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Artificial Neural Networks and Structural Equation Modeling: Marketing and Consumer Research Applications Alhamzah Alnoor 2022 edition
Artificial Neural Networks and Structural Equation Modeling: Marketing and Consumer Research Applications
Alhamzah Alnoor
This book goes into a detailed investigation of adapting artificial neural network (ANN) and structural equation modeling (SEM) techniques in marketing and consumer research.
341 pages, 8 Illustrations, color; 10 Illustrations, black and white; IX, 341 p. 18 illus., 8 illus.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | November 20, 2022 |
| ISBN13 | 9789811965081 |
| Publishers | Springer Verlag, Singapore |
| Pages | 341 |
| Dimensions | 150 × 220 × 20 mm · 694 g |
| Language | English |
| Editor | Alnoor, Alhamzah |
| Editor | Hassan, Azizul |
| Editor | Wah, Khaw Khai |