Research traditions in marketing - International Series in Quantitative Marketing - Gilles Laurent - Books - Springer - 9789401046152 - December 24, 2012
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Gilles Laurent
Research traditions in marketing - International Series in Quantitative Marketing Softcover reprint of the original 1st ed. 1994 edition

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464 pages, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 24, 2012
Original release date 1994
ISBN13 9789401046152
Publishers Springer
Pages 442
Dimensions 155 × 235 × 24 mm   ·   653 g
Editor Laurent, Gilles
Editor Lilien, Gary L.
Editor Pras, Bernard

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