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Consumer Demographics and Behaviour: Markets are People - The Springer Series on Demographic Methods and Population Analysis Jo M. Martins 2011 edition
Consumer Demographics and Behaviour: Markets are People - The Springer Series on Demographic Methods and Population Analysis
Jo M. Martins
This is the book that market strategists have been waiting for to position themselves in global markets and take advantage of the opportunities that demographic bonuses and deficits offer to them and their products.
214 pages, biography
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | November 2, 2011 |
| ISBN13 | 9789400718548 |
| Publishers | Springer |
| Pages | 214 |
| Dimensions | 163 × 243 × 19 mm · 508 g |
| Language | English |