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Integrated Product and Sales Management in B2B: Developing, Managing and Selling Technology Based Industrial Products Profitably Claus Tintelnot 1st ed. 2023 edition
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Integrated Product and Sales Management in B2B: Developing, Managing and Selling Technology Based Industrial Products Profitably
Claus Tintelnot
This book describes the advantages of a high level of integration between product and sales management. The book is aimed at practitioners in the fields of corporate management, strategy, product management, sales and interested readers from other areas of the supply chain.
303 pages, 193 Illustrations, color; 3 Illustrations, black and white; XVI, 303 p. 196 illus., 193 i
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 28, 2023 |
| ISBN13 | 9783658422264 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 303 |
| Dimensions | 150 × 220 × 10 mm · 589 g |
| Language | English |
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