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Die mediatisierte Markenerweiterung: Eine empirische Untersuchung der Erfolgsfaktoren aus Nutzersicht Edgar Leander Kist 1. Aufl. 2020 edition
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Die mediatisierte Markenerweiterung: Eine empirische Untersuchung der Erfolgsfaktoren aus Nutzersicht
Edgar Leander Kist
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | January 23, 2021 |
| ISBN13 | 9783658320164 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 515 |
| Dimensions | 150 × 210 × 32 mm · 688 g |
| Language | German |
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