Co-Creation of High-Tech Products in the B2B Domain - Markt- und Unternehmensentwicklung Markets and Organisations - Leontin Karl Grafmuller - Books - Springer Fachmedien Wiesbaden - 9783658284114 - November 13, 2019
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Leontin Karl Grafmuller
Co-Creation of High-Tech Products in the B2B Domain - Markt- und Unternehmensentwicklung Markets and Organisations 2020 edition

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Leontin Karl Grafmüller explores how companies can better manage co-creation in the B2B high-tech domain. The co-creation of high-tech products poses several challenges related to high product complexity such as the time intensity or incorrect specifications.

196 pages, 27 Illustrations, black and white; XIX, 196 p. 27 illus.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 13, 2019
ISBN13 9783658284114
Publishers Springer Fachmedien Wiesbaden
Pages 196
Dimensions 150 × 220 × 10 mm   ·   454 g
Language German  

Mere med samme udgiver

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