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Das TV-Format als Media Brand: Entwurf eines Modells zur Medienmarkenbildung in der Fernsehwirtschaft - Medienmanagement und E-Business Andre Garisch 1. Aufl. 2018 edition
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Das TV-Format als Media Brand: Entwurf eines Modells zur Medienmarkenbildung in der Fernsehwirtschaft - Medienmanagement und E-Business
Andre Garisch
364 pages, Bibliography; 28 Illustrations, black and white
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | November 2, 2017 |
| ISBN13 | 9783658196912 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 364 |
| Dimensions | 148 × 210 × 20 mm · 449 g |
| Language | German |
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