The Influence of Culture and Personality on Customer Satisfaction: An Empirical Analysis across Countries - International Management Studies - Franziska Kruger - Books - Springer - 9783658125561 - February 29, 2016
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Franziska Kruger
The Influence of Culture and Personality on Customer Satisfaction: An Empirical Analysis across Countries - International Management Studies 1st ed. 2016 edition

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Franziska Kruger presents two quantitative cross-cultural studies that examine the generalizability of the Zone of Tolerance and the Confirmation/Disconfirmation-Paradigm across countries.

208 pages, 22 colour illustrations, 62 black & white tables, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 29, 2016
ISBN13 9783658125561
Publishers Springer
Pages 208
Dimensions 211 × 149 × 22 mm   ·   303 g
Language German  

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