Entering Emerging Markets: Motorola's Blueprint for Going Global - Guenter Schoenborn - Books - Springer-Verlag Berlin and Heidelberg Gm - 9783540317456 - March 3, 2006
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Guenter Schoenborn
Entering Emerging Markets: Motorola's Blueprint for Going Global Second Edition 2006 edition

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In this book, we outline Motorola's working model for emerging markets: a fo- step process that is bold enough to support an aggressive market penet- tion, but realistic enough for any business to follow.

188 pages, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 3, 2006
ISBN13 9783540317456
Publishers Springer-Verlag Berlin and Heidelberg Gm
Pages 188
Dimensions 155 × 235 × 12 mm   ·   476 g
Language English  

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