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Cross-Cultural Innovation: New Thoughts, Empirical Research, Practical Reports 2. Aufl. edition
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Cross-Cultural Innovation: New Thoughts, Empirical Research, Practical Reports
Cross-cultural means not only the differences between ethnic, racial or national groups. It is more. Cross-cultural innovations are origin problem solutions, which are generated in confronting problems with cross-cultural aspects. In many cases such solutions are breakthroughs and the start of a paradigm shift. This book deals with this topic.
579 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | April 2, 2007 |
| ISBN13 | 9783486583212 |
| Publishers | De Gruyter |
| Pages | 579 |
| Dimensions | 150 × 220 × 20 mm · 1.15 kg |
| Language | German |
| Editor | Boeddrich, Heinz-Jurgen |
| Editor | Jostingmeier, Bernd |
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