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The Social Organisation of Marketing: A Figurational Approach to People, Organisations, and Markets Softcover reprint of the original 1st ed. 2017 edition
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The Social Organisation of Marketing: A Figurational Approach to People, Organisations, and Markets
The book examines the social processes which have shaped the development and organisation of various marketing practices and activities, and the markets associated with them.
230 pages, XIII, 230 p.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | August 3, 2018 |
| ISBN13 | 9783319846873 |
| Publishers | Springer International Publishing AG |
| Pages | 230 |
| Dimensions | 150 × 220 × 10 mm · 321 g |
| Language | German |
| Editor | Connolly, John |
| Editor | Dolan, Paddy |
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