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Marketing Challenges in a Turbulent Business Environment: Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science Softcover reprint of the original 1st ed. 2016 edition
Marketing Challenges in a Turbulent Business Environment: Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Edited in collaboration with the Academy of Marketing Science, this book contains the full proceedings of the 2014 Academy of Marketing Science World Marketing Congress held in Lima, Peru.
733 pages, 27 Illustrations, black and white; XXIII, 733 p. 27 illus.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | March 30, 2019 |
| ISBN13 | 9783319792774 |
| Publishers | Springer International Publishing AG |
| Pages | 733 |
| Dimensions | 150 × 220 × 10 mm · 1.04 kg |
| Language | German |
| Editor | Groza, Mark D. |
| Editor | Ragland, Charles B. |