Marketing Challenges in a Turbulent Business Environment: Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science -  - Books - Springer International Publishing AG - 9783319792774 - March 30, 2019
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Marketing Challenges in a Turbulent Business Environment: Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science Softcover reprint of the original 1st ed. 2016 edition

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Edited in collaboration with the Academy of Marketing Science, this book contains the full proceedings of the 2014 Academy of Marketing Science World Marketing Congress held in Lima, Peru.


733 pages, 27 Illustrations, black and white; XXIII, 733 p. 27 illus.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 30, 2019
ISBN13 9783319792774
Publishers Springer International Publishing AG
Pages 733
Dimensions 150 × 220 × 10 mm   ·   1.04 kg
Language German  
Editor Groza, Mark D.
Editor Ragland, Charles B.

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