Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era: Proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science - - Books - Springer International Publishing AG - 9783319791739 - March 27, 2019
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Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era: Proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science Softcover reprint of the original 1st ed. 2016 edition

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Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.

896 pages, 5 Illustrations, color; 6 Illustrations, black and white; XXV, 896 p. 11 illus., 5 illus.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 27, 2019
ISBN13 9783319791739
Publishers Springer International Publishing AG
Pages 896
Dimensions 157 × 238 × 46 mm   ·   1.49 kg
Language German  
Editor Bushardt, Christian
Editor Krey, Nina
Editor Obal, Michael W.

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