Automotive Management: Navigating the next decade of auto industry transformation - Jens Diehlmann - Books - De Gruyter - 9783110489309 - June 20, 2016
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Jens Diehlmann
Automotive Management: Navigating the next decade of auto industry transformation 2nd edition

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Highlights the trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries. This book provides the link between science and business practice in the automotive industry. It points out the entire business orientated automotive value chain.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 20, 2016
ISBN13 9783110489309
Publishers De Gruyter
Pages 288
Dimensions 150 × 220 × 10 mm   ·   635 g
Language German  

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