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Brand Intelligence: Navigating the Transformation in the AI and Web3 Era - Future of Business and Finance Baohong Sun
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Brand Intelligence: Navigating the Transformation in the AI and Web3 Era - Future of Business and Finance
Baohong Sun
The rise of the Internet, social media, mobile technology, IoT, artificial intelligence (AI), and Web3 has fundamentally transformed how brands engage with consumers—enabling smarter marketing capabilities, personalized user interactions, and exponential growth in revenue, influence, and data value.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | May 19, 2026 |
| ISBN13 | 9783032174895 |
| Publishers | Springer Nature Switzerland AG |
| Pages | 377 |
| Dimensions | 150 × 220 × 20 mm · 768 g |
| Language | German |
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