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Strategic Innovative Marketing and Tourism: Navigating Global Trends and Managing Challenges —12th ICSIMAT, Olympus Riviera, Greece, 2025 - Springer Proceedings in Business and Economics
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Strategic Innovative Marketing and Tourism: Navigating Global Trends and Managing Challenges —12th ICSIMAT, Olympus Riviera, Greece, 2025 - Springer Proceedings in Business and Economics
This open access book presents the latest findings of researchers from around the globe who presented their work at the 12th International Conference of Strategic Innovative Marketing and Tourism (ICSIMAT) in 2025.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | March 11, 2026 |
| ISBN13 | 9783032129673 |
| Publishers | Springer Nature Switzerland AG |
| Pages | 1015 |
| Dimensions | 150 × 220 × 20 mm · 1.61 kg |
| Language | German |
| Editor | Gretzel, Ulrike |
| Editor | Kavoura, Androniki |
| Editor | Vrana, Vasiliki |
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