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Social Media Addiction in Generation Z Consumers: Implications for Business and Marketing - SpringerBriefs in Business Teresa Berenice Trevino Benavides 1st ed. 2023 edition
Social Media Addiction in Generation Z Consumers: Implications for Business and Marketing - SpringerBriefs in Business
Teresa Berenice Trevino Benavides
Social media has become vital in Generation Z users' daily lives, as they are the most connected group through social media;
53 pages, 5 Illustrations, black and white; VIII, 53 p. 5 illus.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | June 25, 2023 |
| ISBN13 | 9783031334511 |
| Publishers | Springer International Publishing AG |
| Pages | 53 |
| Dimensions | 150 × 220 × 10 mm · 104 g |
| Language | German |