Fashion Marketing in Emerging Economies Volume I: Brand, Consumer and Sustainability Perspectives - Palgrave Studies of Marketing in Emerging Economies -  - Books - Springer International Publishing AG - 9783031073281 - December 7, 2023
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Fashion Marketing in Emerging Economies Volume I: Brand, Consumer and Sustainability Perspectives - Palgrave Studies of Marketing in Emerging Economies 2023 edition

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Over the past few decades emerging markets have experienced an increased share of global manufacturing service within the fashion industry, coupled with an increasing market share, particularly for women’s mid-market apparel.


281 pages, 31 Illustrations, black and white; XIII, 281 p. 31 illus.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 7, 2023
ISBN13 9783031073281
Publishers Springer International Publishing AG
Pages 281
Dimensions 150 × 220 × 10 mm   ·   353 g
Language German  
Editor Bosah, Genevieve
Editor Brooksworth, Frederica
Editor Mogaji, Emmanuel

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