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Advances in National Brand and Private Label Marketing: Ninth International Conference, 2022 - Springer Proceedings in Business and Economics 2022 edition
Advances in National Brand and Private Label Marketing: Ninth International Conference, 2022 - Springer Proceedings in Business and Economics
This proceedings volume highlights the latest research presented at the 9th International Conference on Research on National Brand & Private Label Marketing (NB&PL2022).
202 pages, 14 Illustrations, color; 22 Illustrations, black and white; XI, 202 p. 36 illus., 14 illu
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | May 28, 2022 |
| ISBN13 | 9783031065804 |
| Publishers | Springer International Publishing AG |
| Pages | 202 |
| Dimensions | 150 × 220 × 20 mm · 494 g |
| Language | German |
| Editor | Gazquez-Abad, Juan Carlos |
| Editor | Ieva, Marco |
| Editor | Martinez-Lopez, Francisco J. |