Celebrating the Past and Future of Marketing and Discovery with Social Impact: 2021 AMS Virtual Annual Conference and World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science - - Books - Springer Nature Switzerland AG - 9783030953454 - June 30, 2022
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Celebrating the Past and Future of Marketing and Discovery with Social Impact: 2021 AMS Virtual Annual Conference and World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science 2022 edition

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For the 50th Anniversary of the Academy of Marketing Science, the 2021 AMS Annual Conference and Marketing World Congress celebrates the history of marketing while also exploring its future.

598 pages, 12 Illustrations, color; 12 Illustrations, black and white; XLIX, 598 p. 24 illus., 12 il

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 30, 2022
ISBN13 9783030953454
Publishers Springer Nature Switzerland AG
Pages 598
Dimensions 150 × 220 × 20 mm   ·   1.08 kg
Language German  
Editor Allen, Juliann
Editor Jochims, Bruna
Editor Wu, Shuang

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