The Evolution of Yield Management in the Airline Industry: Origins to the Last Frontier - Management for Professionals - Ben Vinod - Books - Springer Nature Switzerland AG - 9783030704230 - May 29, 2021
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Ben Vinod
The Evolution of Yield Management in the Airline Industry: Origins to the Last Frontier - Management for Professionals 2021 edition

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This book chronicles airline revenue management from its early origins to the last frontier. Since its inception revenue management has now become an integral part of the airline business process for competitive advantage. The field has progressed from inventory control of the base fare, to managing bundles of base fare and air ancillaries, to the precise inventory control at the individual seat level. The author provides an end-to-end view of pricing and revenue management in the airline industry covering airline pricing, advances in revenue management, availability, and air shopping, offer management and product distribution, agency revenue management, impact of revenue management across airline planning and operations, and emerging technologies is travel. The target audience of this book is practitioners who want to understand the basics and have an end-to-end view of revenue management.


397 pages, 50 Illustrations, color; 71 Illustrations, black and white; XXVI, 397 p. 121 illus., 50 i

Media Books     Hardcover Book   (Book with hard spine and cover)
Released May 29, 2021
ISBN13 9783030704230
Publishers Springer Nature Switzerland AG
Pages 397
Dimensions 242 × 163 × 32 mm   ·   796 g
Language German  

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