The Value of Luxury: An Emerging Perspective - Palgrave Advances in Luxury - Beata Stepien - Books - Springer Nature Switzerland AG - 9783030512170 - October 13, 2020
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Beata Stepien
The Value of Luxury: An Emerging Perspective - Palgrave Advances in Luxury 2021 edition

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While previous research has focused on luxury as a global business and how companies have generated, communicated and monetized luxury, this book draws on empirical research to examine how consumers understand and interact with it.

431 pages, 8 Illustrations, color; 13 Illustrations, black and white; XXV, 431 p. 21 illus., 8 illus

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 13, 2020
ISBN13 9783030512170
Publishers Springer Nature Switzerland AG
Pages 431
Dimensions 150 × 220 × 20 mm   ·   698 g
Language German  

Mere med samme udgiver

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