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Digitalization in the Luxury Fashion Industry: Strategic Branding for Millennial Consumers - Palgrave Advances in Luxury Anna Cabigiosu 2020 edition
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Digitalization in the Luxury Fashion Industry: Strategic Branding for Millennial Consumers - Palgrave Advances in Luxury
Anna Cabigiosu
The luxury fashion industry is one of the best performing and fastest growing industries in today’s business landscape, and is set to continue expanding over the next years.
249 pages, 1 Illustrations, color; 2 Illustrations, black and white; IX, 249 p. 3 illus., 1 illus. i
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | July 14, 2020 |
| ISBN13 | 9783030488093 |
| Publishers | Springer Nature Switzerland AG |
| Pages | 249 |
| Dimensions | 150 × 220 × 20 mm · 462 g |
| Language | German |
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