Higher Education Marketing in Africa: Explorations into Student Choice -  - Books - Springer Nature Switzerland AG - 9783030393786 - May 21, 2020
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Higher Education Marketing in Africa: Explorations into Student Choice 2020 edition

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This book explores the key players, challenges and policies affecting higher education in Africa. It also explores the marketing strategies and the students’ selection process, providing theoretical and practical insights into education marketing in Africa.


419 pages, 13 Tables, color; 16 Illustrations, color; 9 Illustrations, black and white; XX, 419 p. 2

Media Books     Hardcover Book   (Book with hard spine and cover)
Released May 21, 2020
ISBN13 9783030393786
Publishers Springer Nature Switzerland AG
Pages 419
Dimensions 221 × 157 × 29 mm   ·   664 g
Language German  
Editor Ebo Hinson, Robert
Editor Maringe, Felix
Editor Mogaji, Emmanuel

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