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The Franchise Unicorn: How brands can be built to scale, dominate and attract capital Fernando Lopez de Castilla
The Franchise Unicorn: How brands can be built to scale, dominate and attract capital
Fernando Lopez de Castilla
| Media | Books Paperback Book (Book with soft cover and glued back) |
| To be released | November 19, 2026 |
| ISBN13 | 9781918215502 |
| Publishers | LID Publishing |
| Pages | 296 |
| Dimensions | 150 × 220 × 10 mm · 593 g (Weight (estimated)) |