Research Methods for the Fashion Industry - Judy Zaccagnini Flynn - Books - Bloomsbury Publishing PLC - 9781563676338 - March 30, 2009
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Research Methods for the Fashion Industry

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Research is the foundation for understanding consumers and making informed decisions. This title offers tools for students and professionals to analyze and develop critical thinking skills and sift through what is read and seen to understand the target market for which they design, buy, market, or manage in the fashion industry.


352 pages, black & white tables, figures

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 30, 2009
ISBN13 9781563676338
Publishers Bloomsbury Publishing PLC
Pages 352
Dimensions 188 × 279 × 20 mm   ·   816 g
Language English  

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