Marketing and Social Media: A Guide for Libraries, Archives, and Museums - Lorri Mon - Books - Bloomsbury Publishing Plc - 9781538142950 - December 7, 2020
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Lorri Mon
Marketing and Social Media: A Guide for Libraries, Archives, and Museums 2nd edition

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This updated new edition is a much- needed guide to marketing for libraries, archives, and museum professionals in the social media age. It is both an introductory textbook and a guide for working professionals who want to go beyond mere promotion to developing and deliberately managing a comprehensive marketing campaign.

328 pages, 2 Tables, unspecified; 2 Halftones, black and white

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 7, 2020
ISBN13 9781538142950
Publishers Bloomsbury Publishing Plc
Pages 322
Dimensions 229 × 153 × 25 mm   ·   488 g
Language English  

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