Reducing Race Differences in Direct-to-Consumer Pharmaceutical Advertising: The Case for Regulation - Stephany De Scisciolo - Books - Bloomsbury Publishing Plc - 9781498574167 - August 31, 2018
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Stephany De Scisciolo
Reducing Race Differences in Direct-to-Consumer Pharmaceutical Advertising: The Case for Regulation

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This book examines whether direct-to-consumer pharmaceutical advertising changed in response to recommendations made by the FDA in 2009 to enhance the informational and motivational value of advertising to be more accessible to minority populations and consequently work to reduce health disparities.

140 pages, 4 Graphs; 15 Tables, unspecified; 4 Halftones, black and white

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 31, 2018
ISBN13 9781498574167
Publishers Bloomsbury Publishing Plc
Pages 140
Dimensions 159 × 231 × 15 mm   ·   404 g

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