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Marketing Strategy: The Thinking Involved Mark E. Hill
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Marketing Strategy: The Thinking Involved
Mark E. Hill
Goes beyond introducing students to marketing strategy concepts and theoriesby asserting that through developing their critical thinking and questioning skills they can develop more effective marketing strategies.
360 pages, Illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | June 21, 2012 |
| ISBN13 | 9781412987301 |
| Publishers | SAGE Publications Inc |
| Pages | 360 |
| Dimensions | 203 × 254 × 20 mm · 800 g |
| Language | English |
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