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Creating a Brand Story: Use Psychology to Deliver a Customer-Centred Narrative Pat Jordan
Creating a Brand Story: Use Psychology to Deliver a Customer-Centred Narrative
Pat Jordan
Use psychology to tap into your customers' inner narratives in order to create brand stories that really resonate.
232 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | January 3, 2025 |
| ISBN13 | 9781398618848 |
| Publishers | Kogan Page Ltd |
| Pages | 232 |
| Dimensions | 150 × 220 × 20 mm · 497 g (Weight (estimated)) |
| Language | English |
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