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Public Relations: A Practical Approach Gunning, Ellen (Irish Academy of Public Relations, Ireland) 3rd edition
Public Relations: A Practical Approach
Gunning, Ellen (Irish Academy of Public Relations, Ireland)
Now in its third edition, this core textbook provides students with a highly engaging and accessible introduction to the world of PR, covering diverse topics such as event planning, press releases, crisis management, ethics, managing your own PR agency and how to use social media effectively.
258 pages, 6 Tables, color; XVIII, 258 p.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 4, 2018 |
| ISBN13 | 9781352002782 |
| Publishers | Bloomsbury Publishing PLC |
| Pages | 258 |
| Dimensions | 164 × 235 × 16 mm · 422 g |
| Language | English |