Predicting and Changing Behavior: The Reasoned Action Approach - Fishbein, Martin (University of Pennsylvania, USA) - Books - Taylor & Francis Ltd - 9781138995215 - November 24, 2015
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Fishbein, Martin (University of Pennsylvania, USA)
Predicting and Changing Behavior: The Reasoned Action Approach 1st edition

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This book describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. It discusses critical issues related to the reasoned action framework, and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing behavior change interventions.

538 pages, 5 black & white illustrations, 3 colour illustrations, 34 black & white tables

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 24, 2015
ISBN13 9781138995215
Publishers Taylor & Francis Ltd
Pages 538
Dimensions 286 × 154 × 31 mm   ·   776 g
Language English  

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