Marketing and Marketing Assessment (RLE Marketing) - Routledge Library Editions: Marketing - J. L. Sewell - Books - Taylor & Francis Ltd - 9781138980433 - November 26, 2015
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J. L. Sewell
Marketing and Marketing Assessment (RLE Marketing) - Routledge Library Editions: Marketing 1st edition

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This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.

200 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 26, 2015
ISBN13 9781138980433
Publishers Taylor & Francis Ltd
Pages 200
Dimensions 150 × 220 × 10 mm   ·   453 g
Language English  

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