Public Relations in the Nonprofit Sector: Theory and Practice - Routledge Research in Public Relations - Richard D Waters - Books - Taylor & Francis Ltd - 9781138795082 - December 23, 2014
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Richard D Waters
Public Relations in the Nonprofit Sector: Theory and Practice - Routledge Research in Public Relations 1st edition

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This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating to strengthen engagement online and offline, and recruiting and retaining volunteer and donor support.

366 pages, 21 black & white tables, 2 black & white halftones, 4 black & white line drawings

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 23, 2014
ISBN13 9781138795082
Publishers Taylor & Francis Ltd
Genre Aspects (Academic) > Business Aspects
Pages 342
Dimensions 153 × 234 × 28 mm   ·   635 g
Language English  
Editor Waters, Richard D. (University of San Francisco, USA)

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