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Advertising for Account Holders (RLE Marketing) - Routledge Library Editions: Marketing Linacre, Nigel (Extraordinary Leadership Ltd, UK) 1st edition
Advertising for Account Holders (RLE Marketing) - Routledge Library Editions: Marketing
Linacre, Nigel (Extraordinary Leadership Ltd, UK)
The account handler is a key person within an advertising agency, liaising between the client on the outside and the planning, creative and media function within.
198 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | August 22, 2014 |
| ISBN13 | 9781138787032 |
| Publishers | Taylor & Francis Ltd |
| Pages | 198 |
| Dimensions | 156 × 234 × 28 mm · 362 g |
| Language | English |